Think.Eat.Save is a new international campaign to address a plethora of problems by reducing food waste.
The down side: food waste is a massive global problem that has negative humanitarian, environmental and financial implications.
The up side: with relative ease and a few simple changes to our habits, we can significantly shift this paradigm.
Many regional campaigns have recently been launched, echoing to the challenge of food waste at the national level and in major sectors, including hotels, restaurants, supermarkets and households. Perhaps surprisingly, one-third of all unused food in developed countries is wasted by households.
Food loss and waste also amount to a major squandering of resources, including water, land, energy, labor and capital and needlessly produce greenhouse gas emissions, contributing to global warming and climate change.
Even if just one-fourth of the food currently lost or wasted globally could be saved, it would be enough to feed 870 million hungry people in the world.